ABLE: Abilities Beyond Limitations and Expectations

Beginning in September 2009, ABLE was set up to enable the physically challenged to live with dignity and to have a productive, meaningful and independent life. The organization has since set up two rehabilitation centers for all its outreach operations – the Center for the Physically Challenges (CPC) and the AGAPE respite @MDAS.

Brief/

ABLE needed a new and updated video in order to showcase its progress and impact during the last year of operations.

Solution/

The copy was written to inform stakeholders about the operations of ABLE in the last year. It re-emphasizes ABLE’s vision and mission and also educates the audiences with specific statistics about ABLE’s impact on their beneficiaries.

Video was produced by Thinking Designs.