Equatoria Comic

Singapore’s first entrepreneurial-themed comic, Equatoria is a comic based on a fictional flying city that undertakes a dark satirical look at the future through the eyes of two young entrepreneurs.


Equatoria Comic was planning for a pre-opening and opening event to introduce the comic to the public using web platforms, physical marketing collaterals and social media.


Using a futuristic look and an entrepreneurial stance, Techlyon organized an event to introduce entrepreneurs to the comic with inspiration drawn from the two main characters – Mat & Jack. The process behind everything from copywriting to design to event planning revolved around the showcasing the adventures and action-packed scenes of the comic.